DY3002

Overview

Leaders can effectively manage change by identifying needed improvements, implementing successful strategies, and providing ongoing support for the new efforts. As part of the successful implementation of change efforts, leaders can find opportunities to share their vision for change and to drive the organization toward new goals, including positive social change initiatives. In order to meet this responsibility, leaders change management strategies must be properly diagnosed, planned, and communicated.

For this Assessment, you will review a business case study and will use pertinent information from that case to write an analysis on organizational change.

Competency Statement: Examine leadership roles, methods, and tools for effectively leading change

Type of Assessment: Performance Task

Assessment Submission Length: 1,8002,775 words (2437 paragraphs) in the Assessment template

Instructions

Your response to this Assessment should:

• Reflect the criteria provided in the Rubric.
• Adhere to the required assignment length.

Access the following to complete this Assessment:

• Download and review the following case:
• Askin, N., & Petriglieri, G. (2016, August 26). . Harvard Business Publishing. Retrieved from http://hbsp.harvard.edu
• Download the to review prior to submitting your Assessment.
• Download the .

Before submitting your Assessment, carefully review the rubric. This is the same rubric the assessor will use to evaluate your submission and it provides detailed criteria describing how to achieve or master the Competency. Many students find that understanding the requirements of the Assessment and the rubric criteria help them direct their focus and use their time most productively.

This Assessment requires submission of an Organizational Change Case Analysis using the Assessment Template. Save this file as DY3002_firstinitial_lastname (for example, DY3002_J_Smith).

You may submit a draft of your assignment to the area to check for authenticity. When you are ready to upload your completed Assessment, use the Assessment tab on the top navigation menu.

Organizational Change Case Analysis

You are a business analyst at a company that is undergoing some challenges, and you have been asked by your manager to use a real-world example to present some information to company leaders about organizational change strategy and approaches. Your manager mentions that hes read quite a bit about Zappos as a company and thinks that might be a good example to use, since your organization is in need of change and guidance on how best to go about it. You agree to put together a written analysis to present to leadership for their review and consideration.

For this Assessment, you will analyze the Tony Hsieh at Zappos: Structure, Culture and Change case study and will use that analysis to write your report on organizational change. Using the information provided in the study, along with any additional information and insights you gather from your own research, address the following bulleted items in a written analysis. Please note that although some items will focus directly on the Zappos case study, there will also be items that address general concepts related to leading organizational changeas well as items that focus on both. Please refer to each bulleted item for the recommended lengths of the required elements of your analysis. Your completed Assessment must contain at least four references from the Walden Library or other scholarly academic sources.

Click on each of the following items to reveal details about Parts 1 and 2 of the Assessment.

• Analyze three factors that leaders should consider when developing a strategic approach to change management. As part of your analysis, describe each factor and why it is important to the change management process. (75150 words, or 12 paragraphs)
• Based on the three factors you selected, review the Zappos case study and analyze Tony Hsiehs approach to change management. Provide specific examples to support your analysis of whether Hsieh took each factor you identified into consideration when preparing his organization for the change in structure. (150225 words, or 23 paragraphs)
• Examine at least three common challenges that leaders of organizations face during times of change management and identify at least one strategy to address each type of challenge. (150225 words, or 23 paragraphs)
• Examine why organizations may want to implement organizational change, including two specific examples of relevant situations to support your explanation. (75150 words, or 12 paragraphs)
• Explain two major changes that Zappos went through (as described in the case study), including leaderships reason(s) for implementing each change. (150225 words, or 23 paragraphs)
• Identify two challenges that Zappos faced throughout its history (as described in the case study) and explain how change management approaches were or could have been applied to address these challenges. (150225 words, or 23 paragraphs)

• Analyze at least three considerations that leaders of organizations should be aware of as they plan for organizational change. Describe the importance of each consideration and the potential impact of taking it into account or failing to take it into account during planning. (225300 words, or 34 paragraphs)
• Explain at least two communication strategies that leaders of organizations can incorporate in order to facilitate a more successful organizational change. (75150 words, or 12 paragraphs)
• Analyze the effectiveness of how Tony Hsieh communicated his decision to move to a holacracy. Explain why it was or was not effective. (75150 words, or 12 paragraphs)
• Identify at least three change management tools and explain how leaders can incorporate them.
• For at least two of the change management tools you identified, provide an analysis of how Tony Hsieh either incorporated or could have incorporated these tools while implementing organizational change at Zappos. What were or what could have been the effects of incorporating those tools? Was organizational change within Zappos handled more effectively (or could it have been handled more effectively) due to these tools? Explain your answer. (225300 words, or 34 paragraphs)
• Analyze Tony Hsiehs leadership throughout times of organizational change. Provide at least two examples of situations in which he demonstrated effective leadership. Additionally, provide at least one example of a situation in which he was not as effective in his leadership approach. What could he have done differently in that situation to improve his leadership effectiveness? (225300 words, or 34 paragraphs)
• Analyze the role of employees in organizational change. As part of your analysis, explain how Zappos employees were empowered to take an active role in the change process during the transition to a holacracy. (75150 words, or 12 paragraphs)
• Analyze at least three examples of how Tony Hsieh and Zappos made efforts to create transformational change (i.e., significant organizational change) that yielded a positive impact, both internally (within the company) and externally (in the community). As part of your analysis, be sure to explain the impact(s) of these efforts. (150225 words, or 23 paragraphs)

Learning Activity 1: Change Management Strategies and Challenges

Article: Making Change Happen, and Making It Stick

Harshak, A, Aguirre, D., & Brown, A. (2010, December 20). Making change happen, and making it stick. Strategy + Business. https://www.strategy-business.com/article/00057#:~:text=According%20to%20Booz%20&%20Company%2C%20there%20are,change%20in%20the%20fabric%20of%20the%20organization

Time Estimate: 5 min

Article: How to Make a Change Management Strategy (and Defuse the Growth Time Bomb)

Mulholland, B. (2017). How to make a change management strategy (and defuse the growth time bomb). Retrieved from https://www.process.st/change-management-strategy/

Time Estimate: 23 min

Article: The Secret to Leading Organizational Change Is Empathy

Sanchez, P. (2018, December 20). The secret to leading organizational change is empathy. Harvard Business Review Digital Articles, 69. Retrieved from https://hbr.org

Time Estimate: 5 min

Article: 4 Tips for Managing Organizational Change

Satell, G. (2019, August 27). 4 tips for managing organizational change. Harvard Business Review Digital Articles, 25. Retrieved from https://hbr.org

Time Estimate: 5 min

Article: Challenges Faced by Leaders During Change Management

Smith, C. (2018). Challenges faced by leaders during change management. Retrieved from https://change.walkme.com/organizational-change-management/

Time Estimate: 4 min

Learning Activity 2: When to Incorporate Change

Article: 5 Situations When Your Organization May Need Change Management

Lauby, S. (2020). 5 situations when your organization may need change management [Blog post]. Udemy. https://blog.udemy.com/5-situations-when-your-organization-may-need-change-management/?utm_source=adwords&utm_medium=udemyads&utm_campaign=Search_DSA_GammaCatchall_NonP_la.EN_cc.US_Treatment&campaigntype=Search&portfolio=USA_Treatment&language=EN&product=Course&test=&audience=DSA&topic=&priority=Gamma&utm_content=deal4584&utm_term=_._ag_171265743529_._ad_716130350337_._kw__._de_c_._dm__._pl__._ti_dsa-1456167871416_._li_1015179_._pd__._&matchtype=&gad_source=1&gclid=CjwKCAiAiOa9BhBqEiwABCdG86GUUy1dmo5MOaxnefi13rtvfWDwUWn23i5hvWJLBJFl9AcKBQvV1hoC-OcQAvD_BwE

Time Estimate: 5 min

Article: 7 Compelling Reasons for Deploying Change Management

Prosci. (n.d.-b). 7 compelling reasons for deploying change management. Retrieved January 2, 2020, from https://www.prosci.com/resources/articles/7-reasons-for-change-management-deployment

Time Estimate: 8 min

Learning Activity 1: Planning for Change

Article: A Guide to crafting an effective change management plan

Impact Factory. (n.d.). A guide to crafting an effective change management plan. https://www.impactfactory.com/resources/a-guide-to-crafting-an-effective-change-management-plan/

Time Estimate: 6 min

Article: Dont Just Tell Employees Organizational Changes Are Coming: Explain Why

Galbraith, M. (2018, October 5). Dont just tell employees organizational changes are coming: Explain why. Harvard Business Review Digital Articles, 15. Retrieved from https://hbr.org

Time Estimate: 8 min

Article: How to Tell Your Team That Organizational Change Is Coming

Kislik, L. (2018, August 9). How to tell your team that organizational change is coming. Harvard Business Review Digital Articles, 24. Retrieved from https://hbr.org

Time Estimate: 5 min

Article: Why You Need a Change Management Strategy

Prosci. (n.d.-c). Why you need a change management strategy. Retrieved November 15, 2019, from https://www.prosci.com/resources/articles/change-management-strategy

Time Estimate: 6 min

Learning Activity 2: Change Management Tools

Article: Change Management Tools and Techniques: The Complete List

Lock, D. (2019). Change management tools and techniques: The complete list. Retrieved from https://daniellock.com/change-management-tools/

Time Estimate: 26 min

Article: 5 Change Management Tools and Techniques to Master Now

WalkMe. (2018). 5 change management tools and techniques to master now. Retrieved from https://change.walkme.com/5-change-management-tools-and-techniques-to-master-now/

Time Estimate: 5 min

Learning Activity 3: Implementing Organizational Change

Article: 14 Influence Techniques that Drive Organizational Change

Bloom, E. (2019). 14 influence techniques that drive organizational change. Retrieved from http://itmlinstitute.org/14-influence-techniques-that-drive-organizational-change/

Time Estimate: 9 min

Article: Change Management Lessons About Employee Involvement

Heathfield, S. M. (2019). Change management lessons about employee involvement. Retrieved from https://www.liveabout.com/change-management-lessons-about-employee-involvement-1917806

Time Estimate: 4 min

Web Resource: Managing Change for Employees

Lumen Learning. (n.d.-a). Managing change for employees. In Boundless management. Portland, OR: Author. Retrieved January 2, 2020, from https://courses.lumenlearning.com/boundless-management/chapter/managing-change-for-employees/

Time Estimate: 11 min

Web Resource: Managing Change for Organizations

Lumen Learning. (n.d.-b). Managing change for organizations. In Boundless management. Portland, OR: Author. Retrieved January 2, 2020, from https://courses.lumenlearning.com/boundless-management/chapter/managing-change-for-organizations/

Time Estimate: 18 min

Article: Employee Roles in Initiating Successful Change Management

Prosci. (n.d.-a). Employee roles in initiating successful change management. Retrieved January 2, 2020, from https://www.prosci.com/resources/articles/change-management-strategy

Time Estimate: 14 min

Article: 7 Reasons Why Change Management Strategies Fail and How to Avoid Them

Emerson, M. (2025, February 24). 7 reasons why change management strategies fail and how to avoid them. Harvard Division of Continuing Education. https://professional.dce.harvard.edu/blog/7-reasons-why-change-management-strategies-fail-and-how-to-avoid-them/

Time Estimate: 8 min

Learning Activity 4: Leading Transformational Change

Article: Transformational Change and Leader Character

Seijts, G. H., & Gandz, J. (2018). Transformational change and leader character. Business Horizons, 61(2), 239249.

Time Estimate: 20 min

Video: How to Lead Change Management (4:49)

Mihran Kalaydjian Hospitality Consulting Firm. (2018, September 14). How to lead change management [Video]. YouTube. https://www.youtube.com/watch?v=Oz93WEUfdAI

Video: Lead and Be the Change: Mark Mueller-Eberstein at TEDxRainier (5:20)

TEDx Talks. (2012). Lead and be the change: Mark Mueller-Eberstein at TEDxRainier [Video file]. Retrieved from https://www.youtube.com/watch?v=yv-QiSvuLLM

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Please use the learning resources that are given

Also, the in-text citation that you use, please have then on the reference page