Category: Management
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AI Assistants as a Strategic Opportunity
Group Strategic Presentation AI Assistants as a Strategic Opportunity (do only part 1 and 2) Value: 30% Group or Individual: Group (45 students) Deadline: Slides should be submitted by 20th April 23:59 (week 7) (week 8) Presentations will be delivered in class during Week 7 week 8, 23rd April. Presentation order will be given closer…
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Management Question
People (Human Resources) Analytics : EEO and Diversity Analytics Reading: Cascio, W. F., & Boudreau, J. W., & Fink, A. A. (2019). Investing in People (3rd edition). Pearson Education: Upper Saddle River, NJ. Chapter 8. TRUSAIC (2021). Creating a culture of diversity, equity, and inclusion: Real progress requires sustained commitment. Harvard Business Review Analytic Services.…
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Week 11: when to fire
Discussion Overview Please read the following Harvard Business Review (HBR) short article (). Summary: An important leadership problem is that some employees perform well but are not good “culture fits.” These employees may be called “culture vampires” because they negatively affect company culture (see figure below). The authors of the HBR article suggest that you…
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week 11: cultural integration
Discussion Overview I DO NOT HAVE ACCESS TO READING, SO READ AND LOOK AT THE EXAMPLES This week we discussed cultural integration (Ch 10), which is a beneficial leadership approach when you need to create an entirely new set of norms. This approach is often time-consuming because it involves compromising and agreeing on norms and…
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content reflection
This assignment is a one-page (double-spaced) description of what you found relevant, interesting, and useful from one of the following: (1) the weeks assigned chapter in the course textbook; the reading of the week; or (3) the assigned video of the week. Please specify in the assignment the content you are referencing. Note that the…
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MK-650-OL-Marketing Analysis
Project Description: For your midterm project, you will analyze a comprehensive case study on brand management. Your task is to evaluate the case study in the context of key marketing concepts, including Segmentation, Targeting, and Positioning (STP), competitive analysis, and branding strategies. The objective is to demonstrate your ability to apply theoretical knowledge to real-world…
